Krafton's chairman urges entrepreneurs to venture beyond comfort zone

Oct 29, 2026

Krafton Chairman Chang Byung-gyu urged aspiring entrepreneurs to venture beyond familiar territory, arguing that breakthroughs often begin when people abandon comfortable paths and embrace uncertainty. Chang delivered the keynote address, titled “Expanding Into Infinity,” at the 2026 Chung Ju-yung Startup Competition Demo Day on Wednesday at Coex in southern Seoul, where he discussed how personal choices, persistence and lessons from past ventures can open new avenues for growth. Hosted by the Asan Nanum Foundation, the competition marked its 15th edition this year under the theme “Infinite,” inspired by the late Hyundai Group founder Chung Ju-yung’s belief that human potential is limitless. Chang opened by reflecting on the paradox of finite human lives and the impulse to contemplate infinity, recalling how preparing remarks for the groundbreaking ceremony of Krafton’s headquarters in Seongsu-dong led him to consider how ideas and beliefs embedded in buildings can outlast both individuals and companies. He described giving up as one way to discover new possibilities, recount

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