Naver, the Korean tech powerhouse best known for operating the country’s dominant search engine and digital ecosystem, is expanding its global artificial intelligence (AI) push into Latin America. Company executives met with Mexican government officials and business leaders this week to explore joint initiatives aimed at building a regional AI ecosystem and accelerating industrial modernization. Naver CEO Choi Soo-yeon and other company executives visited Mexico from Thursday through Friday as members of President Lee Jae Myung’s economic delegation, the company said Tuesday. Choi met with Marcelo Ebrard Casaubon, Mexico’s economy minister, and Rosaura Ruiz Gutiérrez, minister of science, humanities, technology and innovation, as well as officials from the Agency of Digital Transformation and Telecommunications and Mexican IT company Softtek. Choi introduced Naver’s public-sector AI transformation capabilities, sovereign AI strategy and AI factory project being developed with Nvidia and Brookfield, while proposing cooperation on Mexico’s public sector digital transformation a